Course Outline

Syllabus for a course based on Innovation Management: Strategies, Implementation, and Profits by Allan Afuah


A 14-Week Case-Based Course Outline


� Goal
� Class 1: Introduction.
� Class 2: Sources and transfer of innovation.
� Class 3: Subject: Static models of innovation.
� Class 4: Subject: Incumbent/New entrant race for technology and complementary assets.
� Class 5: Dynamic models of innovation.
� Class 6: Strategic decisions early in the life of an innovation.
� Class 7: Competing technologies and Standards.
� Class 8: Pause for reflection.
� Class 9: Strategy, Structure, Systems, People, and Environment (S3PE).
� Class 10: Recognizing the potential of innovation/Leveraging technological capabilities.
� Class 11: Locating a profit site.
� Class 12: Multibusiness from an emerging technology (Corporate innovation).
� Class 13: Implementation of the decision to adopt an innovation.
� Class 14: Exploration/Exploitation.
� Class 15: Who really are your co-opetitors in the face of a technological change?
� Class 16: Pause for reflection.
� Class 17: Strategies for protecting innovation profits.
� Class 18: The role of government in innovation.
� Class 19: Strategies for globalization.
� Class 20: Innovating for emerging economies.
� Class 21: Financing innovation.
� Class 22: Strategic Innovation Process.
� Class 23~26: Project Presentations.
� Class 27: Review: Where have we been?
� Class 28: Final Wrap-up.
� Project Note: Writing cases in innovation.


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