HERA: Hemispheric Encoding/Retrieval Asymmetry (Tulving et al., 1994)
PET studies w/normal subjects show
Left Hem. is critical to encoding into LTM
- Lateral Prefrontal areas
- all materials: verbal & nonverbal
- Why? associating meaning with events
Right Hem. is critical to retrieval from LTM
- Lateral Prefrontal areas
- all materials: verbal & nonverbal
- Why? memory requires reflection about self / personal experience